Emerging Technology | Port City Logistics Is Saving Time and Money with the Latest Tech

Posted by Port City Logistics on May 31, 2018 2:15:57 PM

pexels-photo-373543The evolution of technology has been pushing boundaries and changing protocols in every aspect of our personal and professional lives. The logistics industry is no exception. The transaction cycle is becoming more streamlined by integrating with various technologies to improve accuracy and efficiency — from point A to point B.

The Internet of Things

Who would have guessed that we would use smartphones to turn on lights and ceiling fans.

Today, many devices are made with built-in Wi-Fi capabilities and sensors — including home appliances and cars. The easy access to the Internet connects everyone to everything, hence the Internet of Things (IoT).

For the logistics industry, IoT is opening up many opportunities for the supply chain, reducing costs and decreasing delays by avoiding risks. Sensors are built into cabs, cargo ships, trains, etc., that connect to an alarm system or dispatcher, which is designed to monitor and to track. These sensors process and transmit information to the crew who then gains insight into hidden risks and knowledge. Although IoT isn’t an entirely new technology, it continues to impact the future of logistics, allowing for a more accurate in-transit visibility and delivery of goods.

Putting Digital Brains to Work

Advanced Digital Intelligence also is referred to as "machine learning." Humans are fairly good at recognizing patterns, but computers are truly made for it. Analysis of really huge datasets allow for business decisions to be made on the basis of real-world circumstances, not guesses or forecasts. Choosing routes, ports of entry or timing will get a lot easier when digital brains are put to work.

“Machine learning uses massive computing power to recognize patterns in data that humans could never see, and then learns from every new piece of data it receives to get smarter and more accurate in real time,” says JOC.com.

Increased Data, Integrated Communication and Real-Time Analytics

The cloud has made headlines across industries, from technology to commodities. The power of increased data, integrated communication, and real-time analytics has delivered saving multipliers beyond any previous advancement. Some benefits are:

  • Real Time Pricing - Pricing elements within transportation and warehousing can fluctuate based on any number of factors: weather, market conditions, or demand. With so much volatility, on the fly adjustments can make or break margins. Real time pricing helps to eliminate surprises.
  • Equipment and Utilization Patterns - Within any repetitive system, pattern recognition is essential to optimization. Cloud-integration allows metrics to be taken and analyzed in a myriad of ways to expedite making those patterns apparent within shipping and procurement.
  • Office Resource Flexibility - Cloud-integrated logistics not only provides more data in real-time, it makes it accessible to your entire team, regardless of location or time. Managers can observe processes in real time, and universal accessibility allows for immediate resource deployment, as needed. 
For shipping companies, an empty truck or rail car is a liability until it’s loaded and moving somewhere. If more shippers knew where to find load space in real time, those empty trailers could spend more time working and less time sitting and waiting. Cloud services make it possible to use apps like pay-per-use for any size of shipment. Increased data delivered in real-time makes it possible to exercise extreme control over critical processes while increasing the flexibility with which it is implemented.

What does logistics technology mean for our customers? The digital possibilities add your control over freight — increasing efficiencies and boosting profits! Questions about how you can move freight more effectively? Contact us today!

Topics: Logistics Technologies, The Costs of Shipping